A Warm Welcome to Chesterfield

Front line staff this week became the town’s first ambassadors as part of a new initiative launched by Destination Chesterfield.

‘Chesterfield Ambassadors’ is a scheme for front line staff in the town and recognises the important role they play in shaping the impressions of Chesterfield to visitors who are here on business and pleasure.

The workshop developed by Chesterfield Champion, Evolution Training highlights useful facts about Chesterfield, the town’s regeneration plans alongside the importance of good customer service.

The first ambassadors included street cleaners, security guards and restaurant staff, but the work doesn’t stop with the workshop; Ambassadors will be kept up-to-date with the latest news and events in the town so they can share this information with their customers, colleagues, families and friends.

Peter Swallow chair of Destination Chesterfield said “The first impressions visitors receive will shape their opinion of Chesterfield. We want front line staff to be confident to talk about Chesterfield and the exciting plans for the future.”

Chris Ash, Director of Evolution Training said “As a Chesterfield Champion it has been great to be able to use our expertise to develop this workshop. We look forward to working with Destination Chesterfield in creating the network of ambassadors and the important role they have in promoting Chesterfield.”

Destination Chesterfield will be looking to recruit more Ambassadors in 2012 and if you would be interested in becoming involved contact Dominic Stevens at Destination Chesterfield on 01246 207207 or visit www.chesterfield.co.uk.

Source:Destination Chesterfield