Celebrate Chesterfield Campaign
The Celebrate Chesterfield campaign generates positive local, regional and national profile for Chesterfield as a town to live, work, invest and visit.
This is achieved by collaborating with others to tell the story of Chesterfield and developing multi-channel marketing activity to promote the town.
Destination Chesterfield will continue to use the latest marketing methods and techniques, targeting appropriate markets and segments to raise the profile and change perceptions of the borough of Chesterfield as a place to live, work and play.
New strategies have recently been introduced around content creation, social media, including social listening and engagement, e-marketing and media engagement.
Key Activity from 2020 – 2023
- Supporting Local Campaign (Response to Coronavirus Pandemic)
- Celebrate Chesterfield Business Conference
- Review of the Chesterfield.co.uk website
- Marketing of business success stories, development news and high-profile leisure events taking place across Chesterfield and North Derbyshire
- Ongoing Media relations campaign
- Digital marketing and listening activity