Apprentice Town marketing
Apprentice Town is more than just a campaign. It’s an initiative designed to inspire and support our next generation of skilled professionals.
Whether you’re a business, a school, a training provider or a parent, your involvement is key to championing the message that apprenticeships offer valuable opportunities for everyone.
To help you do that, we’ve created a media kit with ready-to-use images, videos, and key messages. These resources are designed for use across social media, websites, careers events, classrooms, and conversations, helping you share a consistent and impactful message.
It also gives your organisation access to high-quality images/videos to share across social media, careers events at local schools/colleges, or on your website.
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Businesses – Share assets on your social media, websites, and job adverts. Use the key messaging in your conversations with prospective apprentices.
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Schools and colleges – Share on your channels, use in classrooms and careers events, and discuss with students and parents.
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Training providers – Share with learners and parents, online and at careers events, and use the key messaging in your guidance.
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Parents – Share the materials within your networks and use the key messaging when exploring career options with your children.
By using these assets, you’ll help reinforce a consistent message for Apprentice Town: apprenticeships create valuable opportunities for everyone.
The media kit includes:
- Professional, branded imagery of local apprentices
- Professional, branded videos of local apprentices
- Branded graphics designed for Facebook & Instagram
- Logos and guidelines
Please access these assets via this Google Drive folder.



