Chesterfield News


Learning Curve Group announces acquisition of White Rose Beauty Colleges


Learning Curve Group (LCG) has acquired White Rose Beauty Colleges, which has an education and training centre in Chesterfield.

White Rose was founded in 1996 and has helped thousands of learners gain the skills and experience they need for successful careers in the beauty industry. It delivers a wide range of Beauty Therapy, Holistic Therapy, Sports Massage and Make Up Artistry courses.

LCG, which already had hair and beauty academies across the North East of England and London, saw the addition of a further 3,500 learners each year in nine new locations and 170 employees as part of the transaction, confirming its position as one of the largest providers of high quality beauty training in the country.

Amber Massey, Director of Hair and Beauty Academies at LCG said: “We saw the acquisition of White Rose as a huge growth opportunity, which would also cement our position as one of the country’s largest, most diverse and fastest growing training providers. The acquisition allowed us to also expand geographically, hitting a region that we didn’t previously have a huge presence in. But we now have over 60 locations across England, adding to our apprenticeship, community and adult education offerings.

“Our Learning Curve Group Hair and Beauty Academies were awarded Hair and Beauty Apprenticeship Provider of the Year at the 2021 AAC Awards, and Training Provider of the Year at the 2023 VTCT Awards. We want to leverage our expertise in the industry, with White Rose’s expertise in beauty therapy and makeup artistry to establish ourselves as the UK’s leading Hair and Beauty provider.

“We have now successfully rebranded White Rose Beauty Colleges to come under our umbrella brand of Learning Curve Group Hair and Beauty Academies. So, our academies have now had a makeover of their own with their names and branding completely changed.”

At its Chesterfield academy, LCG offers a wide variety of courses with daytime, evening and weekend options to suit most learners’ needs.  Accredited qualifications include Level 2 Diploma in Hairdressing, Levels 2, 3 and 4 Diploma in Beauty Therapy, Levels 3 and 4 Diploma in Sports Massage, Levels 2 and 3 Diploma in Nail Technology, Levels 2 and 3 Diploma in Makeup Artistry, Levels 2 and 3 in Complementary Therapies and Level 3 Diploma in Massage Therapies.  The company also offers a full range of accredited one-day courses which enable learners to gain another qualification whilst they are studying.

Amber added: “Our academies give young people and adults across Chesterfield access to free, high-quality training to prepare them for a successful career. As part of keeping learners at the centre of everything we do, our experienced tutors are dedicated to supporting our learners not just during their course, but also within their chosen fields when they graduate.

“The beauty of the academies is that the courses are funded through government money set aside for education, which means individuals don’t need to pay to start or change their career, all they need is a passion for the industry. Learners are taught by experienced tutors who have previously worked in the industry.”

“Our academies are designed to replicate real-life salons, where our students can gain the skills and knowledge they need in an engaging environment that will match their future workplaces.”

“Not only do the academies create jobs for local people, but as the learners graduate and enter the workforce, they will create a demand for hair and beauty professionals in the local area, leading to job opportunities in salons and spas.

“As local young people and adults gain access to our quality training, their skills and expertise will improve, making them more competitive in the job market, hopefully boosting the earning potential and overall economic wellbeing of the area.

“Our employer relationships also help to retain talent within Chesterfield, and allows us to support local businesses for supplies, equipment, and services. Our academies may also attract learners from outside the local area, which will again contribute to Chesterfield’s local economy.”

Learning Curve Group supports the marketing and economic growth of the town through Chesterfield Champions, a network of over 200 organisations across Chesterfield and North Derbyshire.

Josh Marsh

Destination Chesterfield Coordinator (Investment and Marketing)

Email Josh
learning curve group

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