Chesterfield events

Forthcoming Events

Website visibility – what you need to know about new Google AI search

visibility of your website

Google Search is changing in early 2024. This will be the biggest change in Google search for 25 years. Google Search Generative Experience (or SGE) will answer search requests with an AI generated response rather than the normal list of results. This is likely to impact most businesses resulting in significantly less search-based website traffic … as much as 40% less.

This workshop, led by Paul Dyer of QBD, will seek to identify the effects of the changes on the familiar search experience and how businesses can most effectively position themselves in the light of these changes.

Paul Dyer is the Managing Director of QBD – a full service digital marketing agency. Paul has more than 25 years of experience with search engines, he was around when Google launched and has tracked them ever since. His expertise in digital marketing has enabled him to grow several businesses in the UK to a multi-million-pound turnover, with full trade exits. He now spends his time helping other companies navigate the digital landscape and implement effective growth strategies.

Further information

The location has accessible toilets and parking in close proximity.

We are keen to ensure you have the best possible experience. If you have any specific requirements, please kindly let us know by ticking the accessibility box when booking and a member of the team will be in touch to discuss your needs.

Alternatively, if you would like to speak to a member of the team before booking, please either email or call 01246 267703 and reference the event that you are interested in attending.

This event is open to Chesterfield based businesses. Places are limited and will be allocated on a first-come, first-served basis (based on one place per organisation). If you would like to attend, please book a place as soon as possible.

By booking, you give consent for Chesterfield Borough Council Innovation Support Programme to contact you regarding this event and to your details being stored within our records. Chesterfield Borough Council is a registered data controller and will process your personal data in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and other applicable legislation.

The Council will use your personal data to process this booking. You will receive communications from us that are necessary for the Council to manage this and provide support.

Privacy Notice

The Council seeks to comply fully with data protection laws and ensures all our contractors and suppliers also comply. For more information about how your personal data is used please see our Privacy Notice

This project is part-funded by the UK government through the UK Shared Prosperity Fund.


Classroom of students at the University of Derby
National Careers Week 2024

This year, National Careers Week takes place on the 4th-9th March 2024. Check out some of the events taking place that you can get involved in!

Read more >


  • Dunston Innovation Centre, Dunston Road, Chesterfield, S41 8NG



  • Free for Chesterfield businesses or organisations

Contact details:

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