Celebrate Chesterfield

Brand-new apartments now on-sale at Chesterfield’s Waterside Quarter development

Leading housebuilder Avant Homes has released a collection of brand-new one and two-bedroom apartments for sale at its popular £36m Waterside Quarter development in Chesterfield.

Located off Brimington Road, the new apartments at the development are available in three impressive designs with prices ranging from £124,995 for a one-bedroom flat to £158,495 for a two-bedroom apartment.

The apartment building is located in a prime location at Waterside Quarter with easy access to the entrance while also sitting in a private cul-de-sac, close to the River Rother. Each home across the three-storey buildings include an open-plan living space, double bedrooms and ample storage.

Named The Stevenson, The Hepworth and The Tapton apartments, the homes also comprise a high-quality specification which features a designer kitchen with integrated appliances and boutique bathrooms with full height tiling.

Avant Homes Central sales and marketing director, Dawn Bennett, said: “Waterside Quarter is one of our most highly-anticipated developments within the region, so it’s exciting to launch our apartments to appeal even further to the wide range of buyers looking to purchase in Chesterfield.

“The Stevenson, The Hepworth and The Tapton are exclusive to Waterside Quarter and buyers won’t be able to find them at any of our other developments, so with the limited availability we’re sure they will receive great interest from commuters and first-time buyers, alike.”

Waterside Quarter forms a key part of the wider £340m Chesterfield Waterside project which is one of the UK’s largest regeneration schemes.

Once complete, it will feature 173-homes across a range of one, two, three and four-bedroom properties. Available homes at Waterside Quarter are currently priced from £124,995 for a one-bedroom apartment to £295,995 for a four-bedroom semi-detached home with three storeys.

Based in Chesterfield, Avant Homes Central is part of the Avant Homes group, one of the leading private developers of residential property in the UK. The group currently has 55 developments across its five operating regions.

Find out more about the Chesterfield Waterside development at: https://www.chesterfield.co.uk/developments/chesterfield-waterside/

Avant Homes supports the marketing and economic growth of the town through Chesterfield Champions, a network of over 200 organisations across Chesterfield and North Derbyshire.

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New ‘bubble tea’ shop open in Chesterfield

A new shop specialising in popular ‘bubble tea’ drinks has opened on Cavendish Street in Chesterfield Town Centre.

Boba Shack offers a huge range of ‘pick & mix’ bubble tea drinks options as well as a pre-mix menu for those that are unsure of what to order.

The beverage, which has become popular in recent years orginated in Taiwan. It is an iced fruit or milk tea drink which traditionally includes soft and chewy tapioca pearls. It has evolved over the years and now includes the addition of popping bubbles and various other fillings and toppings.

Boba Shack owner, Philip Price explained why the drink has rose to prominence: “It is essentially popular because it fills a gap in the market in terms of dink options. Consider someone wants a drink, either for refreshment or flavour. The options before bubble tea were essentially a canned or bottled drink from a shop or a cup of tea, coffee, or chocolate from a café. Bubble tea sits in the middle of these. Much more flavoursome and exciting than a can of pop and much more tuned to the younger market than a hot cup of coffee.”

Philip also explained how the idea to open the shop came about: “Myself and my business partner Steve Smith were looking for something new to do in Chesterfield afer a few years of virus affected businesses. I realised that over the past two years my daughter has been persuading me and her sister to drive her all the way to Meadowhall and back just to buy a bubble tea. It struck me that if something is so much of a draw then it must be something worth investigating.

“After a short period of research and analysis we decided that Chesterfield should be able to support its own bubble tea shop, even with a much smaller population than Sheffield. So we made the decision to open. Signed the lease for an empty shop on the 4th Feb and opened 15 days later on the 19th. There were a few very long days to make that happen.”

Both Philip and Steve are excited to be bringing another unique offer into Chesterfield Town Centre: “The response and feedback has been amazing. We’ve enjoyed queues outside the shop on numerous occasions in just our first few weeks of opening, and we’ve even been told that we are becoming a reason that people are visiting the town centre. A real destination of sorts for local people, which we feel is a great thing for the town centre and will help other businesses and traders.”

“I think we are seeing a small turn in attitude as new and exciting things start to appear on the town centre. We hope we can play our small part in revitalising the town centre. We are not a franchise or big brand. Just a couple of old blokes who live in Chesterfield and have a real passion to make it an exiting and vibrant town. We’ve invested a lot of time, effort and money into getting up and running, but hopefully, the wonderful people of Chesterfield will appreciate not having to travel for their Bubble Tea anymore.”

To find out more about the range of shops, bars, restaurants and visitor attractions in Chesterfield, go to: https://www.chesterfield.co.uk/visiting/

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Derbyshire’s investment strategy named one of best in Europe by FT

Derbyshire’s strategy for attracting overseas investment to the county has been named as one of the best in Europe in rankings compiled by the Financial Times.

Part of Marketing Derby’s Invest in Derbyshire service involves attracting foreign direct investment (FDI) to the county.

And in the prestigious Financial Times’ fDi European Cities and Regions of the Future 2022/23 rankings, Derbyshire has been placed fifth within the top 10 Small Regions for FDI Strategy category, which recognises the regions who have devised the strongest strategy for attracting investment.

Derbyshire is ranked alongside other regions in countries across Europe, including Ireland, Switzerland, Finland, Croatia, Spain, Norway, Austria and Serbia – and is the only UK region to feature in the top 10.

John Forkin, managing director of Marketing Derby, said: “This is really good news as we have put a lot of effort into developing the successful Marketing Derby inward investment service into the county.

“We have worked very closely with our partners at Derbyshire County Council, Derbyshire Economic Partnership and Destination Chesterfield in doing this.”

Derby and Derbyshire also enjoyed success in a category which recognised the efforts of Local Enterprise Partnerships (LEPs).

The D2N2 LEP (Derby, Derbyshire, Nottingham, Nottinghamshire) was ranked seventh in the Connectivity category.

fDi Intelligence is a service from the Financial Times and is the largest Foreign Direct Investment centre of excellence globally.

The rankings are one of the industry’s most prominent benchmarks of FDI competitiveness.

For this year’s rankings, fDi’s research team assessed 356 European cities and 148 European regions.

Both awards will be presented at a ceremony to be held at MIPIM, the global property fair that is set to take place in Cannes, in the south of France, next week.

The success comes hot on the heels of the launch of a new Derbyshire Investment Prospectus, showcasing 23 projects that will help lead the county’s regeneration.

Mr Forkin said: “The investment prospectus lists over £1 billion of opportunities across Derbyshire.

“This complements our new Invest in Derbyshire website and promotional films, which have just been released.”

A number of developments are currently underway in Chesterfield, providing a range of fresh investment opportunities across the town. They include Chesterfield Waterside, Northern Gateway, Elder Way, Staveley Regeneration Corridor, Markham Vale and much more.

For a full overview of the developments taking place across Chesterfield, go to https://www.chesterfield.co.uk/developments/

Find out more about why Chesterfield is an ideal place to locate your business, go to: https://www.chesterfield.co.uk/business/invest-in-chesterfield/

To read a digital version of the new Derbyshire Investment Prospectus please click here.

 

Northern Gateway Enterprise Centre

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Community Chesterfield reflects on voluntary sector impact

A partnership project between the University of Derby and Derbyshire Voluntary Action (DVA) is reflecting on the impact it has made within the health and social care sector after creating almost 4,000 ‘meaningful connections’ across Chesterfield.

Community Chesterfield, which is nearing the end of its third year, links up the skills, knowledge and experience at the University of Derby with those of the voluntary and community sector (VCS) and has been a vital support network in the area since its launch in 2019.

The ‘meaningful connections’ between VCS organisations and the University is where the activity organised brings benefits to both. They have included Expert by Experience sessions, which have seen the project connect individuals from voluntary and community sector groups with university staff and students to share their lived experience.

Around 2250 students from the University of Derby have met 57 Experts by Experience, covering topics including family carers, medication management, mental health issues and hearing and sight loss.

Over the last three years, Community Chesterfield has also helped to successfully increase funding for local VCS groups by more than £110,000 as a result of the skills and knowledge they have gained through their involvement with the project.

The project’s online training model also continued to thrive, having delivered more than one thousand training hours in the last 12 months alone and 2271 hours in total since the start of the project. The sessions have been attended by more than 140 local health and social care sector organisations.

After assessing the need based on conversations and feedback from groups, Community Chesterfield also added in a provision for e-learning courses, as well as the project’s popular Training and Tea model – a series of 45-minute sessions at a regular day and time slot.

In addition to the popular training sessions, more than 570 participants attended shared learning workshops. These workshops, which include the Connect and Reflect sessions, aim to connect the community, the health and social care sector and the University to allow them to discuss, learn from and reflect on the common experiences we each have.

Jennifer Raschbauer, Community Chesterfield’s project manager, said: “The aim of our project has always been to bring together the University of Derby with the local community to create a resourceful, experienced and knowledgeable health and social care sector in Chesterfield.

“Despite having to negotiate through the ever-changing landscape because of the pandemic, we are extremely proud what we have achieved in the last three years and the visible positive impact with have had on the local VCS sector.

“By providing these valuable opportunities for the VCS and university to come together, we have been able to strengthen the skills of the local workforce in this sector, enabling them to be more resilient in the future and to provide the best possible support to their service users.

“As we look to the future of the Community Chesterfield project, we are excited to both cement and increase the connections we have made in the local community. We have plans to widen the reach of the work we do, which is an exciting prospect and will allow us to create more opportunities for more people across Chesterfield.”

Community Chesterfield has also facilitated 63 students to provide support to a variety of local VCS groups and supported more than 60 students on their negotiated module, where they can select a subject area of interest to them that’s not covered in the curriculum and which introduced them to a number of local charities and voluntary groups.

In addition, the project has organised five internships and 15 work placements and skills days, as well enabling the creation of one academic publication.

For more information about Community Chesterfield visit www.communitychesterfield.org.uk.

Community Chesterfield supports the marketing and economic growth of the town through Chesterfield Champions, a network of over 200 organisations across Chesterfield and North Derbyshire.

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Plans to boost town centre to be put under the spotlight at Celebrate Chesterfield

After securing nearly £20m of Levelling Up funding, plans to boost the town centre and enhance its cultural offering are set to be unveiled at the annual Celebrate Chesterfield event on Wednesday 23 March.

At the event, Chesterfield Borough Council will unveil its plans for the modernisation and further development of the town centre as part of its journey to become a go-to destination for residents, retailers, and visitors.

A new Inward Investment Campaign for Chesterfield, focused on attracting further investment to the town, will also be launched at the event.

Now in its twelfth year Celebrate Chesterfield, which is organised by Destination Chesterfield in association with The University of Derby and sponsored by CT and Markham Vale, is one of the most hotly anticipated business events in the area attracting around 250 delegates.

This year, the event will also host the Derbyshire Festival of Business Exhibition, designed to showcase Derbyshire’s extensive business offer and capabilities.

Fully booked every year, businesses are being urged to book their tickets now to the free in-person event which is being held at the Winding Wheel from 7.30am – 11.00am.

Speakers at the event include Dr Huw Bowen, Chief Executive of Chesterfield Borough Council and Professor Warren Manning, Provost Innovation and Research at the University of Derby

In addition to plans for the town centre, the conference speakers will also address progress on the town’s multi-million pound commercial and residential developments, office space and the Digital High Street programme.

Last year the popular Celebrate Chesterfield event was held online. Peter Swallow, Chair of Destination Chesterfield commented: “Chesterfield’s business community demonstrated resilience through the pandemic and continued to make significant progress in all areas. I am pleased we can finally come together in person and celebrate all that we have achieved in such testing times. It’s also important we look to the future and capitalise on the progress we have made to ensure the town remains a place where people want to live, work and invest.”

Dr Peter Dewhurst, Director, Strategic Projects at the University of Derby said: “The University is once again proud to be the headline sponsor of the Celebrate Chesterfield event, which we see as presenting an excellent opportunity to bring together and showcase the talent that is helping Chesterfield recover from the challenges of recent times. What’s more, this year’s event is being promoted as part of the inaugural Derbyshire Festival of Business that is being used to elevate our fabulous county as a great place to launch and grow a successful business.”

Ian Snow, Managing Director of CT said: “CT is delighted to sponsor this event and continue our support to promote Chesterfield as a great business destination. We are proud that our roots are in Chesterfield. The fantastic central location, together with the investment into Chesterfield to build a town people want to both live and work in, is supporting the growth of our business to offer a nationwide IT service. We are lucky to be in good company, surrounded by exceptional businesses from the legal, manufacturing and engineering sectors and we look forward to meeting everyone at this great event later this month.”

Anthony Clitheroe, Director at HBD which is jointly developing Markham Vale in partnership with Derbyshire County Council, said: “Markham Vale is at the heart of the business community, so we’re pleased to be able to support Celebrate Chesterfield and the launch of the Derbyshire Festival of Business – there’s no better advert for Derbyshire as a place to do business than the ambitious, growing companies based at Markham Vale. Benefiting from excellent connectivity and a great local skills base, they continue to create new jobs and attract investment into the region.”

Markham Vale

Councillor Tricia Gilby, leader of Chesterfield Borough Council, added: “Celebrate Chesterfield is a fantastic opportunity for our business community to come together to hear and discuss the significant investments that the council and its partners are making across our town and borough. We need a strong business community to maximise the opportunities created by these investments and to contribute to our aims of making Chesterfield a thriving borough and improving the quality of life for local people.”

For more information on the FREE event and to book a delegate place at Celebrate Chesterfield 2022, please visit here: www.chesterfield.co.uk/celebrate

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“There has never been more opportunity for young people to build a career in hospitality in Chesterfield.”

Destination Chesterfield Chair, Peter Swallow has given his thoughts about exciting developments taking place across Chesterfield as we enter March.

Spring is in the air. I for one cannot wait for the longer, warmer days and, rather than staying indoors. I, like many of you, am starting to think about venturing out again in the evening.

Whilst some of us may have been hibernating during the winter months, it is pleasing to see that the hospitality sector in Chesterfield has not been. Despite the challenges that the pandemic has thrown at it, new bars and restaurants have opened in the last six months, and more are opening soon.

Most recently Vicar Lane Shopping Centre welcomed Pizza Pi and before that Albert’s Jüngerer Bruder opened in Rykneld Square in November last year. The town centre will also shortly welcome The Dirty Habit on Holywell Street, taking over the unit that once was the Rising Sun. This new bar will also have outdoor space.

The pandemic has helped us all appreciate the outdoors, and it is great to see more businesses using their outdoor space to draw people to their venue. It benefits not only their business but also the high streets and town centre too.

With the transformation of the former Co-op on Elder Way into units for bars and restaurants, which also has fantastic outdoor dining space, it is fair to say that Chesterfield town centre’s night-time economy is set to get livelier in 2022.

As well as boosting Chesterfield’s night-time economy, giving local people and visitors more choice, these businesses are also creating jobs and opportunity. Albert’s Jüngerer Bruder has created 20 jobs alone.

Outside the town centre, Chesterfield’s hospitality scene is thriving. The Batch House at The Glass Yard is shortly to open and will offer everything from Indian street food to craft beer. While Chesterfield’s four-star hotel, Peak Edge, has recently been awarded the best wedding venue in Derbyshire.

With more than 16,000 students in North Derbyshire set to gain their GCSE and A level qualifications in the next five years, there has never been more opportunity for young people to build a career in hospitality in Chesterfield.

It is not just the hospitality sector which offers opportunity to young people.  At the recent Chesterfield and North Derbyshire Skills and Employability Conference it was revealed that that green and digital skills are most in demand from employers. This highlights the need for businesses and education and training providers to work together to ensure that young people are equipped with the skills needed to get good jobs.

Looking to the immediate digital skills needed to support the local economy, however, the Chesterfield Digital High Street campaign has been instrumental in enabling retail, hospitality and leisure businesses across the town to get online and trade digitally alongside their high street presence.

Ensuring young people know about the opportunities available to them now and in the future cannot just be the responsibility of businesses and skills and education providers. The proverb ‘it takes a village to raise a child’ comes to mind. It highlights the importance of community and what we can all do to support young people leaving education this year and beyond.

From offering work experience to simply telling young people about your job, we can all help them take their first step onto the career ladder and build their future right here in Chesterfield, ensuring the local economy thrives now and for future generations.

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Plans approved for Stephenson Memorial Hall

Ambitious plans to refurbish Chesterfield’s historic Stephenson Memorial Hall, which houses the museum and the Pomegranate Theatre have been approved by Chesterfield Borough Council’s planning committee.

This approval means that Chesterfield Museum is now closed to begin the complex process of moving the historic collection into safe storage.

The refurbishment of Stephenson Memorial Hall is projected to cost around £17 million with £11 million of funding being secured via the Government’s Levelling Up Fund. Chesterfield Borough Council has received almost £20 million through this Government fund, the other £8 million will be used to support and enhance the Revitalising the Heart of Chesterfield Project.

Together this funding will help ensure that Chesterfield is a vibrant market town by improving connections across the town centre and enhancing the visitor economy.

Under the plans the refurbished Stephenson Memorial Hall will bring together an extended Pomegranate Theatre, a reconfigured and modern museum, alongside new gallery space, a café bar, education and community facilities.

The work will also protect the Grade II listed building and ensure that it remains part of the borough’s heritage for many more generations to come.

Creating a more accessible experience is another key aim of the proposals. The plans include three new lifts which will significantly improve the accessibility of the building for visitors, artists, and employees.

Also included in the plans are improvements to lighting, heating, and ventilation.

Revolution House, which tells the story of the Revolution of 1688, will reopen on Friday 15 April. The free museum will then be open every Saturday, Sunday and Bank Holiday Monday from 11am to 4pm until Sunday 18 September.

Chesterfield Museum will also be launching Museum on the Move later this year, this will see some of the popular interactive events hosted in alternative venues around the borough. More details on these events will be released soon.

Whilst the Museum collection is moved the Pomegranate Theatre will continue to operate as normal and tickets can be booked by calling the box office on 01246 345 222 or by visiting the Chesterfield Theatres website.

More detail on the ambitious plans will be outlined by Chesterfield Borough Council’s Director of Economic Growth, Neil Johnson at Celebrate Chesterfield 2022 taking place on Wednesday, 23rd March.

To find out more about the event and book your place, go to: https://www.chesterfield.co.uk/celebrate/

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Staveley Town Deal project aims to build skills for the future

A project that ensures Staveley residents can develop the skills they need to have great careers and bright futures has been given the green light.

The Construction Skills Hub will provide a practical platform for construction training, careers activity and work experience on a live construction site in Mastin Moor. Over ten years, it aims to provide training, careers insights, and work experience for over 5,000 learners.

The Skills Hub is one of the eleven projects that will be funded by the £25.2m Staveley Town Deal. Following formal Government sign-off, work to secure a training provider and develop the site can begin.

Councillor Tricia Gilby, leader of Chesterfield Borough Council, said: “This is a fantastic project for Staveley as it will help residents to access the training they need to secure good quality jobs. It serves as a great example of what we hope to achieve through the Staveley Town Deal – the creation of new opportunities, open to all. We can now start to work towards delivering this project and encouraging people to register their interest.”

Initially the Skills Hub will provide training in site and bench joinery, brickwork, ground works and electrical installation but in time the offer will expand to include training in retrofit and green technologies. It will be open to school leavers and other residents seeking to train or retrain.

There will also be a careers insight programme, which will be developed in collaboration with local schools, and opportunities for work experience to help young people make informed decisions about their futures.

The project has received support from local construction companies.

Ivan Fomin, Chair of the Staveley Town Deal Board, said: “Establishing the right connections between construction companies, training providers and local people from the outset will be key to the success of this project. It is critical that the training provided meets the needs of the sector. We want Staveley to be a place where everyone has the opportunity to succeed – to start, to stay and to grow.”

A site has already been identified for the Construction Skills Hub in collaboration with the Devonshire Group who will be bringing forward a new housing development in Mastin Moor from the Autumn. This will allow trainees to develop their skills on a live housing site whilst in time there will also be opportunities to gain experience on other Staveley Town Deal construction projects.

A training provider will shortly be appointed to deliver the skills packages and operate the Hub. The provider will help influence how the Hub is developed to ensure that the space and facilities are optimised to meet the needs of learners and the sector.

The first cohort of learners will be engaged from September 2022 with the training compound expected to be fully operational from September 2023.

Staveley is set to benefit from £25.2 million of investment through the Town Deal. This investment will support eleven different projects across the town and provide a once in a lifetime opportunity to help shape the future by improving transport links, creating new housing, providing skills for local people, enhancing community facilities, and regenerating the town centre.

Find out more about Staveley Town Deal on the council’s website: www.chesterfield.gov.uk/staveley-town-deal

 

Meet the buyer

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Kids Planet surpasses 100 nursery milestone

With nurseries across the UK, family-owned, award-winning group Kids Planet has reached a milestone of surpassing 100 settings, having acquired Twinkles Nurseries group of six nurseries in North and West Yorkshire.

The company runs several nurseries across Chesterfield and North Derbyshire, with sites in Chesterfield Town Centre, North Wingfield, Sheepbridge, Brampton and Newbold.

CEO Clare Roberts first set up Kids Planet when she was struggling to find childcare in her local area with flexible hours. Working with her father John, and sister Lucy, Kids Planet has grown exponentially since opening, but still remains a family-orientated business.

Since opening in 2008, the group has expanded rapidly, with the current 103 active nurseries responsible for the care of over 11,500 children. Kids Planet even opened a dedicated Training Academy in 2018 for both internal and external employees, and has shown no signs of slowing down, even amidst the pandemic.

Clare Roberts, CEO at Kids Planet, said: “This is a really impressive milestone when you think of where the company started almost 14 years ago. It is a true testament to the adaptability and dedication of our wonderful colleagues who have grown and developed alongside the business.

“I am delighted that the core values of Kids Planet have remained consistent and engrained in our daily work and it is truly a privilege to work with colleagues who share the same vision. I am so proud to reach such an incredible milestone of over 100 nurseries in the Kids Planet family.

“Well done to everyone that has been on the journey with us and I look forward to the exciting future we have ahead as a company and more importantly, as a team.”

Kids Planet supports the marketing and economic growth of the town through Chesterfield Champions, a network of over 200 organisations across Chesterfield and North Derbyshire.

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Excitement builds as food & drink businesses move into The Batch House at Chesterfield’s Glassyard development

Excitement is building ahead of the opening of an all-new food and drink hotspot in Chesterfield.

The Batch house is set to open in The Glassyard on Sheffield Road at the beginning of March, with several new food and drink experiences on offer for visitors to try.

Destination Chesterfield recently paid a visit to the development as the finishing touches were being made to the food stalls ahead of next week’s grand opening.

The Batch House features a new pub/bar, ‘The Hop Lamp,’ serving a range of beverages, specialising in craft beer.

Darren Filsell and Ben Stephenson will be running The Hop Lamp. Ben said: “It’s all very new to us, hopefully it’s going to be very busy down here and with that comes a lot of excitement and anticipation.”

Darren commented: “It’s Craft beer that people will recognise, and we’ve got the keg wall for something a little more unusual. It’s going to be a good offering to compliment all the other independent food vendors.”

A gelato stall will also be open to the public, Giuseppes, serving more than 30 different flavours. Craig Paterson, who is opening the stall said: “We do all your typical flavours, but we do quite exciting ones like Biscoff and Percy Pig. We’ve been producing ice cream since 1926.

Craig explained why he chose to expand into the new development: “We really like the concept of it and have seen it done in a few other locations. It’s a good thing for Chesterfield and it’s exciting to be part of it.”

There will also be an artisan bakery, known as 4 eyes bakery providing some delicious breads and sweet patisserie treats. The stall will also be serving up artisan pizza during lunch and evenings, which will be available to eat in and take away.

Matthew Rhodes and Stuart Griffin are getting ready to open the business, Stuart said: “We just saw it as a great opportunity. There’s nothing like this in the area, and we have this purpose-built unit with everything in.

Matthew said: “We’re really excited. There’s all sorts of products that we’re going to be bringing to Chesterfield; coffee, cakes croissants that people are going to be able to buy on the day.”

John Tompkins, owner of The Devonshire Arms pub in Middle Handley  is opening six units in the new food hall, including ‘The Bubba Bar’ which will comprise of tapas dishes and small plates from around the world.

He is also opening stalls serving street food from India and Portugal, loaded hot dogs, along with a wine and prosecco bar, which will sit directly at the side of a deli serving cheeses and cured meats from across the globe.

John explained why taking up so much new business space in the Batch House was an easy decision: “I’ve seen other concepts that haven’t got a patch on this, I think this is Premier League.

“The landlord has got it right, and I’m one hundred and ten percent confident that we’re going to take it by storm. I think it’s going to be a tremendous success.”

The Batch House is only one part of The Glassyard development, which will also see a Hair and Beauty Salon, a bathroom showroom, 4D baby scanning services and a tattoo parlour open on site.

Find out more about the opportunities available here: https://www.chesterfield.co.uk/developments/the-glass-yard/

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Collaboration leads to eye-catching display for SDL Minorfern

A collaborative project between two local businesses has led to an eye-catching display being produced and displayed at SDL Minorfern.

The motor parts company has worked with creative experts FWD motion to produce graphics on a Perspex display highlighting the company’s values and achievements. The display is now proudly showcased in the company’s reception area to welcome customers and visitors to the business.

Julie Havenhand, Human Resources Director at SDL Minorfern said: “We are extremely pleased with the result of both the reception wall and the values branding that FWD did, they are a pleasure to work with and very supportive of our vision.

“With the wall being at head office in Clay Cross where the business originally started 42 years ago, it has even more importance to display the history and the growth of the business, from then until now. When visitors and candidates arrive they have the opportunity to see our journey and it’s a great talking point.

“SDL is really proactive in using local business where possible and we value it as vitally important, giving back to the community and also supporting small businesses where possible. Having 12 branches we therefore have the opportunity to support local businesses in all of those areas.”

Emma Cole, Head of Marketing at FWD Motion commented: “FWD were delighted to work with SDL developing their company core value graphics.  Working not only on design, but also installation means we get to see a project delivered and in use. Seeing it on display in the Head Office makes a real difference as you can visualise the impact it will have in the workplace.

“As a fully integrated creative agency we can work with clients on design, print, installation, development and marketing projects.  We love working with local companies and helping make a positive branding impact.  If anyone has a project they’d like to discuss, we’d love to help.

SDL Minorfern and FWD Motion support the marketing and economic growth of the town through Chesterfield Champions, a network of over 200 organisations across Chesterfield and North Derbyshire.

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